As President and CEO, MJ Pedone has supervisory and strategic control over all functional disciplines of Indra Public Relations. A former partner and CEO of Pro Players Sports Marketing Group, Inc., MJ served as President of the Sports Branding Division working with professional athletes to activate PR, marketing and branding campaigns across a wide range of corporate platforms. With almost two decades of experience, MJ is a result driven leader with B2B and B2C experience and is a seasoned marketing and public relations specialist who possesses a unique perspective when it comes to celebrities, athletes, nonprofit organizations and business branding from the grassroots to multimedia level.
MJ’s ability to present and articulate comprehensive marketing strategies and complete the loop of communication has always been recognized as exceptional. MJ’s relationships and “A-List” roster of clients reads like a “who’s who” of Professional Sports, Hollywood and Corporate America, earning her the title of “Publicist” for many of her celebrity clients. MJ’s forward-thinking approach towards business strategies, has led to unique and successful cross marketing opportunities for her clients. Integrity is the foundation of her values and character and is inherent in the methodology that she has employed in forming her firm and her trusting relationships. MJ’s imprint on the industry has now expanded globally by helping celebrities and nonprofits address disaster relief programs in Haiti, Africa and most recently, Sri Lanka. Indra Public Relations is proud of helping their nonprofit clientele raise a significant amount of funds throughout the years under MJ’s strategic guidance and leadership.
MJ Pedone is a Member of the National Association of Professional Women and is a published and recognized contributing writer of the book Media Magnetism. MJ is also one of the producers for the animation Henry & Me starring Richard Gere, Danny Aiello, Chazz Palminteri, Cyndi Lauper, Lucie Arnaz, Luis Guzman and the New York Yankees which will be released in theaters December 2012.