Have you heard the news? Cathy Barrick, CEO of Alzheimer Society of Toronto, is coming to the #DonorLove Rendezvous. Here are five reasons why Cathy is an amazing fundraiser, and an even more amazing human being.
She puts donors front and centre.
We all know it, we all feel it. Donors are at the core of our business. But, from time to time, we let budgets and goals creep into our thoughts and determine our actions. We get wrapped up in how great our charities are, without consideration for the incredible people who make it all possible. We don’t have time to make that phone call, or write that letter. We sometimes let it go just a little too long before we thank our donors.
For Cathy, donors really are at the heart of it all. Cathy is in the business of people, first and foremost. A long-time social worker, fundraising is a natural fit for her. She seeks to understand what motivates each individual person she meets, and it’s her mission to make donors feel amazing.
Cathy’s own philosophy of #DonorLove is to express gratitude for donors thoughtfully and genuinely. Cathy lives by this mantra by finding authentic touch points, with a sprinkle of surprise and delight. She appreciates the value of each gift, from each donor, and she makes sure they know it.
She’s an amazing leader.
To achieve her vision of an organization that embraces #DonorLove, Cathy is building a thoughtful, donor-centred team from all corners of the office – so much so she has signed her entire team up for the #DonorLove Rendezvous!
Growing #DonorLove from the inside out takes time, that is true, but it is time that Cathy is willing to invest. In a sector so often plagued by bad leadership – it’s refreshing and inspiring to see Cathy’s commitment to her team.
She’s a Pisces.
Pisces are compassionate, adaptable, accepting, devoted and imaginative.
She has a super cute cat.
Look at that face!!
She truly cares.
When Cathy isn’t working hard at her day job, she volunteers with seniors. She’s one of those kind, caring people who seem to have endless love to give. She says her role at the Alzheimer’s society is her “dream job”.
Cathy is exactly what is right about this industry. She sees ways to be better, and makes it happen by being an attentive and curious donor-lover. To her, fundraising is not about money. It’s about connecting incredible people to causes they are passionate about. It’s about solving real problems and meeting real needs. Money is just the tool.
Are you someone who truly cares about donors?
Do you want to spend a day with like-minded fundraisers, having great conversations, learning and sharing?
Do you want the chance to add amazing people like Cathy to your tribe?
Well then check out the #DonorLove Rendezvous.
It’s not a conference, it’s a meeting of the minds. On Wednesday, May 11, 2016, we want you to join us in Toronto for a day of dynamic discussion, energizing conversations, inspiration, passion, and fun!
Registration is open! For a very limited time, you can register for $99. I highly encourage you to register ASAP because this is going to sell out!
Visit www.donorlove.ca now to learn more and register today!
Written by Tayler Halonen
Tayler is new on the fundraising scene. She discovered a love for making people feel good at a young age, and she is thrilled to grow that passion in her work as a donor-loving fundraiser. In addition to philanthropy, Tayler is enthusiastic about animals, books, food, and health.
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